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White-label production · For media buyers waiting on a page

You own the strategy.
I build it in 48 hours.

White-label landing page production for small paid-social teams. You send the angle and the brief. I send back a built page, in your name, in two days. Your client never learns I exist.

01 — The work

Look at the build before you read anything else.

A landing page you can judge in ninety seconds. It is a fictional brand, built as a specification piece — there is no client behind it and nothing is for sale.

Live spec build

SLOWCOAST — retinal night serum

There is a toggle in the top right: Show the design reasoning. Turn it on and every section explains why it is built that way — why the headline leads with an objection, why a block talks buyers out of purchasing, why one of three reviews is three stars.

The annotations are the point, not the design. You already know people who can make a page look good. This shows you whether I understand where paid traffic leaks.

Open the spec build →
slowcoast-spec-lp-wookeem18.vercel.app
02 — Before you reply

Three things you should know now, not on the call.

  • This is a new practice and I have no client list to show you. The spec build above is the evidence I have. That is exactly why the first few projects are priced at the bottom of the range below — I am buying case studies, not margin, and I would rather say so than pad a portfolio page.
  • I come from running Meta ads, not from engineering. That is why I speak in angles, hooks and objections rather than in components. It also means I am not the person to build you a web app.
  • I am one person. No account manager, no ticket queue, no junior doing the actual work. You talk to whoever is building it. The ceiling on that is real: four to six pages a month, and I will tell you when I am at it.
03 — What I am not

I am not a CRO agency, and I would be careful about anyone who says they are.

CRO means running tests against real traffic until you have a statistically meaningful result. I have not done that on your account or anyone else's, so I have no average lift to quote you. Anyone quoting one for a page you haven't launched yet is quoting a number from somebody else's business.

There is a second reason, and it matters more to you than to me: conversion strategy is what you sell your clients. It is your margin. A supplier who arrives selling it is not a supplier.

You own the strategy and the test calls. That's your business, not mine. I build the page your strategy calls for, white-labelled, in 48 hours — and I understand conversion reasoning well enough to get it right the first time, so you're not correcting my work. But the hypotheses are yours.

This is the answer I will give on a call, so you may as well have it in writing.

04 — How it runs

Four steps. The clock is the product.

01

Brief

A Loom, a doc, or three messages — whatever you already have. I need the angle, the offer, the audience, and the brand assets. If something is missing I ask once, in one message, not across four days.

02

Build 48 HRS

The clock starts when the brief and assets land, not when the contract is signed. Hand-coded, self-contained, fast on mobile. You get a live preview link, not a screenshot.

03

One revision, included 48 HRS

Send notes in one pass. Turned around inside another 48 hours. Further rounds are quoted before I start them — no silent scope creep, no surprise invoice.

04

Handoff

Source files are yours. Deploy to your host or your client's — or I deploy it and hand you the keys. My name appears nowhere in the code, the page, or the repo.

05 — Rates

Fixed price, quoted before I start.

ScopeYour cost
Landing page, singleBuilt from your brief and angle $300 – 800
A/B variant of an existing pageNew angle, new hero, same shell $120 – 250
Monthly capacity4–6 pages a month, reserved $2,000 – 3,500

Where you land in the range depends on section count and how ready the assets are — a page with copy and images waiting sits at the bottom, one where I am writing the copy sits at the top. Never hourly. You get a number before I start, and that is the number on the invoice.

What you resell it for is your business, and I will never ask.

06 — White-label terms

The parts agencies actually ask about.

NDA before the brief

Signed before you send me anything about the client. Yours or mine, I do not care which.

The client relationship is yours

I do not contact them, ever — not during the project, not after it ends, not if they find me on their own.

No credit, no backlink, no portfolio use

Nothing goes into a portfolio without your written permission on that specific project. The default is no.

Source files transfer on delivery

You own the output. No licence, no hosting lock-in, no dependency on me to make a change later.

07 — What breaks the 48 hours

Honestly, it is almost never the build.

Two days is enough time to build a page. It is not enough time to also chase you for things. The clock does not start until these three are in:

  1. The angle, written down. One paragraph is fine. What is the ad promising, and who is clicking it.
  2. Brand assets and any existing copy. Logo, product images, fonts if they are specified. If you want me writing the copy, say so in the brief — it changes the quote, not the deadline.
  3. Who signs off. If the client approves rather than you, tell me at the brief. It does not slow me down; discovering it on day two does.
Next step

Send me one brief and judge the result.

The lowest-risk way to test this is a single page at the bottom of the range. If the first one is not right, you have lost two days and a few hundred dollars, and you never have to mention me to your client.

Send a brief or reply to my email · woo@overflowpages.com

A 15-minute call is fine too, if you would rather size me up first. I will not pitch you on it — bring the angle you are stuck on and we will talk about how the page would handle it.